a cardboard animatronic bear in a colorful gallery space in Tokyo a cardboard animatronic bear in a colorful gallery space in Tokyo
October 15, 2022—January 30, 2023
Prada Aoyama

Who the Bær Simon Fujiwara

Press Release

In Tokyo, Prada presents Simon Fujiwara’s exhibition Who the Bær – a new especially conceived version of the show presented for the first time at Fondazione Prada’s Milan venue in 2020.

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Exhibition views

<div class="image_caption_container"><div class="image_caption"><p>From left to right: Simon Fujiwara, <strong>Who’s Only Whoman?</strong>, 2022. Simon Fujiwara, <strong>Book of Who? (An Introduction)</strong>, 2022. Simon Fujiwara, <strong>Who’s Only Whoman (Glory! Gaiety! Glamour!)</strong>, 2022. Exhibition view: <strong>Who the Bær, </strong>Prada Aoyama, Tokyo, 2022. Photo <span>©</span> Yasushi Ichikawa </p><p> </p></div></div>
<div class="image_caption_container"><div class="image_caption"><p>Simon Fujiwara, <strong>Book of Who? (An Introduction)</strong>, 2022. Exhibition view: <strong>Who the Bær, </strong>Prada Aoyama, Tokyo, 2022. Photo © Yasushi Ichikawa </p></div></div>
<div class="image_caption_container"><div class="image_caption"><p>From left to right: Simon Fujiwara, <strong>The Original Sin by Who?</strong>, 2022. Simon Fujiwara, <strong>Who is Greta Whonberg? (Eco Warrior)</strong>, 2022. Exhibition view: <strong>Who the Bær, </strong>Prada Aoyama, Tokyo, 2022. Photo © Yasushi Ichikawa </p></div></div>
<div class="image_caption_container"><div class="image_caption"><p>From left to right: Simon Fujiwara, <strong>The Original Sin by Who?</strong>, 2022. Simon Fujiwara, <strong>Who is Greta Whonberg? (Eco Warrior)</strong>, 2022. Simon Fujiwara, <strong>Butterfly Catcher? (Identity Chase)</strong>, 2022. Exhibition view: <strong>Who the Bær, </strong>Prada Aoyama, Tokyo, 2022. Photo © Yasushi Ichikawa </p></div></div>
<div class="image_caption_container"><div class="image_caption"><p>From left to right: Simon Fujiwara, <strong>Who is Greta Whonberg? (Eco Warrior)</strong>, 2022. Simon Fujiwara. <strong>Butterfly Catcher? (Identity Chase)</strong>, 2022. Exhibition view: <strong>Who the Bær, </strong>Prada Aoyama, Tokyo, 2022. Photo © Yasushi Ichikawa </p><p> </p></div></div>
<div class="image_caption_container"><div class="image_caption"><p>Simon Fujiwara, <strong>Butterfly Catcher? (Identity Chase)</strong>, 2022. Exhibition view: <strong>Who the Bær, </strong>Prada Aoyama, Tokyo, 2022. Photo © Yasushi Ichikawa </p><p> </p></div></div>
<div class="image_caption_container"><div class="image_caption"><p>From left to right: Simon Fujiwara, <strong>The Original Sin by Who?</strong>, 2022. Simon Fujiwara, <strong>Nymphéas de Who? (Evening Immersion)</strong>, 2022. Exhibition view: <strong>Who the Bær, </strong>Prada Aoyama, Tokyo, 2022. Photo © Yasushi Ichikawa </p></div></div>
<div class="image_caption_container"><div class="image_caption"><p>From left to right: Simon Fujiwara, <strong>Who’s in China? (Dragon Mask)</strong>, 2022. Simon Fujiwara, <strong>Who’s in China? (Hiding Who)</strong>, 2022. Simon Fujiwara, <strong>Voodoo Who? (Nailed Votive)</strong>, 2022. Simon Fujiwara, <strong>Who is Nefertiti? (Whoseum of Anthropology Artifact)</strong>, 2022. Exhibition view: <strong>Who the Bær, </strong>Prada Aoyama, Tokyo, 2022. Photo © Yasushi Ichikawa</p></div></div>
<div class="image_caption_container"><div class="image_caption"><p>From left to right: Simon Fujiwara, <strong>Who is Nefertiti? (Whoseum of Anthropology Artifact)</strong>, 2022. Simon Fujiwara, <strong>Voodoo Who? (Nailed Votive)</strong>, 2022. Exhibition view: <strong>Who the Bær, </strong>Prada Aoyama, Tokyo, 2022. Photo © Yasushi Ichikawa</p></div></div>
<div class="image_caption_container"><div class="image_caption"><p>From left to right: Simon Fujiwara, <strong>Nymphéas de Who? (Evening Immersion)</strong>, 2022. Simon Fujiwara, <strong>Who’s a Hedonist? (Feasting Bacchus)</strong>, 2022. Exhibition view: <strong>Who the Bær, </strong>Prada Aoyama, Tokyo, 2022. Photo © Yasushi Ichikawa </p><p> </p></div></div>
<div class="image_caption_container"><div class="image_caption"><p>From top left to right: Simon Fujiwara, <strong>Who’s in Deep Waters?</strong>, 2022. Simon Fujiwara, <strong>The Whomaid?</strong>, 2022. Simon Fujiwara, <strong>Who is the Knight of the Night?</strong>, 2022. Simon Fujiwara <strong>Who Makes a Wish?</strong>, 2022. Simon Fujiwara, <strong>No Card Games for Alice in Whonderland?</strong>, 2022. Simon Fujiwara, <strong>Who’s Going to the Ball?</strong>, 2022. Exhibition view: <strong>Who the Bær, </strong>Prada Aoyama, Tokyo, 2022.  Photo © Yasushi Ichikawa </p><p> </p></div></div>

Press

Floor and ceiling: Syrinx, 2021/2022, computer simulation, sound diffusion system, dimensions variable Floor (corner): Dead Dead Fox, 2014, taxidermied fox, 12 x 105 x 50 cm Exhibition view: Etienne Chambaud, Expansion, Esther Schipper, Paris, 2022. Photo
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In a new stop-motion animation by Simon Fujiwara, viewers are invited to follow Who the Bær - the cartoon protagonist - on their quest for identity and belonging.
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Esther Schipper is pleased to announce Once Upon a Who?, Simon Fujiwara's second solo exhibition with the gallery, Once Upon a Who? presents new works from Fujiwara's latest ongoing project – a...
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Who the Bær

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For this new site-specific project conceived for the ground floor of the Podium in the Milan premises of Fondazione Prada, Simon Fujiwara introduces audiences to the world of Who the Bær, an...
April 29—September 27, 2021
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Artists

Simon Fujiwara

Simon Fujiwara is a British-Japanese artist, born in 1982 in London, living and working in Berlin. At the core of the work of Simon Fujiwara is a question - what does it...